Senior UX Researcher
& Strategist

Mixed-methods and human factors research
for hardware, software, and AI experiences.

I help teams make confident product decisions.



Homes — Electrolux: how people cook, clean, and live with connected appliances
Mobility — Polestar: how people move through cities
Workplaces — Steelcase: how people work 
Healthcare —​​​​​​​ UTMB: how patients and visitors navigate hospitals
Research Toolkit:
Qualitative - in-depth interviews, in-home ethnography, diary studies, usability testing, value & needs finding
Quantitative - survey design, A/B testing, behavioral analysis
Research operations - recruiting operations, vendor management, delivery standards & KPIs
AI research - AI & LLM evaluation, AI failure testing, human–AI interaction, Responsible AI
Strategy - futures & foresight, scenario planning, design fiction

Software skills: 
Claude, ChatGPT, Perplexity, NotebookLM, Adobe Suite (Ps, Ai, Id), Qualtrics, Tableau, UserTesting, Maze, Jira, Miro, Figma, Dovetail
Education:
ArtCenter College of Design, Pasadena, USA
-MS, Design Research, Environmental Design
National Institute of Design, India
Institute of Environmental Design, India
-Bachelor of Design, Interior Architecture
Certificate
Human Factors & Usability Engineering · Arizona State University, 2026
AI for User Research · User Interviews, 2025
Strategic Behavioural Design · BehaviourKit, 2024
Ethics in Design · Service Design College, 2023
Service Design · Service Design College, 2023
Futurist · MetaFuture, 2023
Conferences (Speaking & Presentations): 
2026 — IDSA International Design Conference (IDC 2026), Pasadena, CA, USA -    “Design Researcher’s Room: The LLM Between Your Temples”
2025 — World Usability Congress, Graz, Austria — “The Ethical Dimensions of AI Integration in UX Research”
2025 — IASDR, Taipei, Taiwan — Co-author, paper on culturally responsive AI
2025 — Nineteenth International Conference on Design Principles & Practices, LASALLE College of the Arts, Singapore + Online — Speaker
2025 — Twentieth International Conference on Interdisciplinary Social Sciences, Málaga, Spain — Speaker
2025 — UX360 Research Summit, Indo-Pacific Virtual Summit — Speaker
2025 — Women in Tech Global Conference — Speaker
2025 — AIGA Weave, Design Educators Conference, Illinois State University, Normal, IL, USA — Speaker
2025 — UXDX Level Up — AI-assisted research practice
2024 — George Washington University, Corcoran School of the Arts & Design, Washington, DC, USA — Featured speaker, undergraduate class

Jury & Review Roles
2025 — Globee® Awards — Juror, Awards for Artificial Intelligence
2025 — 23rd Annual American Business Awards® (The Stevie® Awards) — Judge
2025 — IDSA Student Merit Awards — Juror
2025 — Cumulus Spring Conference: Ethical Leadership — A New Frontier for Design, Nantes, France — Reviewer
2025 — CITERS 2025, The University of Hong Kong — Reviewer
2025 — World Design Congress, London, UK — Reviewer
2024 — Lean X Design Conference — Paper Reviewer
🛎️ I wrote and conceptualized all the core content, and I utilized Gen AI tools (Claude and ChatGPT) to enhance certain sections.


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